Stacked Media · 2026-11-14 · Nothing built yet. CDL stays paused. Account standard on everything: 9am–8pm ET, HI/AK/territories excluded.
Each zip goes to the highest-paying buyer near it. T1 = $45+ (EA/Fortis $58, ACT $49, Remington $45) · T2 = under $45 (IEC/UEI/Sage, Northbridge, SON, Berkeley, SCI, CHCP, Ancora). Every new campaign gets a +20% multimedia bid adjustment. The subject ID sets the CEI lander.
| Theme | Zips by tier | Total | Subject | Ad groups |
|---|
No campus buyer, so these go to the national campaigns below: EMT, paramedic, personal trainer, vet tech, fire science, private investigator. Out entirely, because CEI only offers General Studies: gunsmith, locksmith, dog trainer, home inspector, wedding planner. CEI has no "Electrician" or "CNA" program; the closest are Electronic Engineering Tech (1076) and Patient Care Tech (1022).
They appear on our CEI form but haven't sold a lead from us since June. Excluded from the zip map for now. Each comes back once it shows up in Ventrix sales or Ventrix confirms its CPL (ask about Lincoln first). The table shows what each would add at a placeholder below every known buyer.
| School | Campuses | Would add | Biggest adds |
|---|---|---|---|
| Lincoln Tech | 23 | 6,797 | Auto & Diesel 1,588Welding 1,453Electrician 1,423HVAC 690MA 572Nursing 472 |
| Chamberlain University | 27 | 2,198 | Nursing 1,716 on-campus BSN only; RN-BSN and MSN are online, so national |
| Charter College | 10 | 1,017 | MA 243HVAC 142Allied Health 123 mostly online or blended |
| Allen School of Health Sciences | 3 | 397 | Billing & Office 206MA |
| Stanbridge University | 4 | 385 | Nursing 265Allied Health |
| Arizona Automotive Institute | 1 | 168 | Auto & DieselWeldingHVAC |
"Would add" means zips no known buyer covers. With a real payout above $27, Lincoln would also take zips from the lowest T2 buyers.
One campaign per CEI area, one ad group per CEI program. Any program CEI fills with a related online program goes national, even with no campus buyer. For example, CEI offers EMT searchers Health Sciences and Emergency Management degrees, and personal trainer searchers Sport Management and Nutrition. Programs where CEI only offers General Studies stay out: gunsmith, locksmith, dog trainer, home inspector, wedding planner. Keywords follow Eggers' patterns: [program] training/certification/school/classes/degree, how to become a [job], [job] salary.
Setup per campaign: phrase match, Maximize Conversions with a $3.00 max CPC cap, no target (the felon setup), $25/day, all devices, goal C4U Leads, a shared negative list (free, pdf, jobs, hiring, near me, login). Ad groups with no volume at ≤$3 start paused. Each campaign needs one colleges4us lander with its subject ID; the deploy needs your OK. Start with Healthcare Careers (EMT) and Criminal Justice.
Ventrix sold leads for publisher 188. This is who national traffic actually earns from.